This extension cord with multiple outlets scores a 3/5 for its 'wow' factor because it's a practical, problem-solving item rather than a visually stunning gadget. While its functionality is its strength, it doesn't inherently possess a design that immediately stops someone in their tracks on a social feed. Its appeal lies in its utility and the relief it offers. Customers get excited about the prospect of finally organizing their messy tech setup and having enough power for all their devices, which is a functional 'wow' rather than an aesthetic one.

The 3/5 social media rating reflects this product's practical nature. It thrives on platforms like TikTok and Instagram Reels, where short, problem-solution videos are popular. Facebook can also be effective for targeted ads. Content Ideas: 1. **'Before & After' Cable Chaos:** Show a messy desk/nightstand and then the organized solution with the extension cord. 2. **"Gadget Lover's Dream" Showcase:** Feature multiple devices charging simultaneously (phone, tablet, laptop, smartwatch, headphones). 3. **"Home Office Upgrade" Transformation:** Highlight how it streamlines a workspace. 4. **"Travel Essential" Hack:** Demonstrate its use for charging multiple devices in a hotel room or dorm. Suggested Hashtags/Hooks: #CableManagement #TechOrganization #WFHLife #DeskSetup #MustHaveGadget #PowerUp This product performs well because it directly addresses a common, relatable frustration: a lack of outlets and tangled cords.

This extension cord earns a perfect 5/5 for problem-solving because it directly tackles the ubiquitous issue of insufficient power outlets. In today's tech-driven world, individuals often have multiple devices requiring simultaneous charging - phones, laptops, tablets, smartwatches, gaming consoles, and more. This product solves the frustration of choosing which device to power or dealing with messy, tangled cords. Target customers include students in dorm rooms, remote workers with home offices, tech enthusiasts, and anyone living in older homes with limited outlets. It alleviates the pain of low battery anxiety and the clutter that comes with power strips.

The 3/5 impulse buy rating suggests this product isn't an immediate, frivolous purchase but rather a considered necessity driven by a clear need. The $17.99 price point is accessible and affordable, lowering the barrier to entry for impulse decisions. Psychological triggers might include seeing a relatable 'messy cable' problem or the immediate need to charge a specific device. Emotional factors are less about excitement and more about relief from frustration or convenience. Impulse purchases are more likely when the customer is actively experiencing the problem (e.g., needing to charge multiple devices at once) or sees a targeted ad demonstrating a direct solution.